Product design that grows the business.
I’ve worked on both sides, so I bring marketing and product teams to the same table. Today I lead experience design for customer acquisition across Consumer and Business Banking at Wells Fargo, a bank that serves 1 in 3 U.S. households.
I also make photographs, like the ones on this page.
From the campaign to the open account.
Wells Fargo serves 1 in 3 U.S. households. My team of product and content designers covers every surface where someone finds and opens an account: online banking, wellsfargo.com and a mobile app with 33.7M active users. Before that, I ran design for Wells Fargo’s $8M+ a year account at Organic, led about 40 people across 4 offices at SMITH, and was acting head of R/GA’s 80-person global interaction design department.
“Delivering quality with Mark is always a question of when, never if.”
“He’s a great mentor to designers and the guy you want at every pitch.”
Work that moved the numbers.
Product design with its roots in brand thinking.
Designing account opening for an app with 33.7M active users.
From startup concepts to the strategy that became LifeSync.
Consulting keeps me close to new problems and new ways of working.
Wells FargoCarried the service concepts I started at Organic into experience concepts for the Emerging Affluent segment. That strategy became LifeSync once the bank hired me.
West MarineLed customer research and field studies as a player-coach, shaping the experience strategy for a new digital services platform with senior leadership.
WeatherBugLed the redesign of the iOS and Android apps, hands-on with the developers and product managers, and helped build the in-house design team.
